Give the Gift of Peloton

Forget eggnog and sugar cookies. Fitness enthusiasts find their merry in a wintery workout. I ran the Peloton pitch, Firstborn won the business, and my team and I jumped straight into holiday mode. We added storylines to Peloton’s typically workout-centric videos and spun the footage into a ho ho whole lot of holiday assets. If only working on the campaign burned as many calories as riding the Bike.